Travel Tip - Cumbres Suites Knows How To Delight Their Customer  
Travel Tip – Cumbres Suites Knows How To Delight Their Customer

This story begins with my husband knowing how to “delight his customer.”

A business principal that I have always found helpful is a simple two-step process:

1. Always know who your customer is. Your customer is the person who receives your immediate work product.

2. Make a point to delight that customer. We used to have a saying in the business I worked for. That saying was to make sure you “get the grin.” Every business knows you have to satisfy the customer. The businesses that go that extra step and make the customer “grin” are the ones that keep their customer forever. The “grin” is that small half smile you get when someone delighted you and you knew they did not have to do what they did.

It was our 31st wedding anniversary. Bob came to Texas and we celebrated. I certainly expected to celebrate our anniversary. He asked what I wanted. I wanted a small hand held voice activated recording device. He “satisfied his customer” and gave what I asked for.

Bob also decided to surprise me and send me 13 roses. 13 is our favorite number. We started going steady on December 13, 1968. It was a Friday. We got engaged on December 13, 1971. We celebrate our love every December 13th and all Friday the 13th’s. I certainly was not expecting roses but he wanted to make me grin.

He ordered them from FTD. He called Cumbress Suites to let them know to be expecting them. Terrie Corey, the owner, knew that the local florist did not participate in FTD. She also knew that the nearest FTD florist was 90 miles away. She gave Bob that information.

Bob called FTD and they insisted that the flowers were going to be delivered as promised. Believing Terrie, he asked them to please check again. Sure enough, the flowers were not going to be delivered as promised. He called Terrie back to get the name of the local florist.

Terrie could have just given him the local number. Instead, she offered to handle it for him. She had our credit card number because I was staying there. She walked down to the local florist, ordered the 13 roses, and wrote them a personal check. She added the cost to our card. Ordering locally saved $30. Terrie went the extra step and definitely delighted her customer.

Terrie’s customer was Bob. Bob was not even staying there. She was wise to realize that she could delight me by delighting him. By helping Bob, not only did she delight Bob, she eventually delighted the customer who was paying the bill.

If you are ever in Chama, take the railroad, and stay at Cumbres Suites. There are pictures of both on the website.

Cumbres Suites advertises that they have the nicest rooms in Chama. I believe it. They were charming, quiet, clean, and reasonably priced. They are a small property that is attached to her home. It was a wonderful place to stay.

Their number is 505-756-9139. Toll Free is 1-877-756-9139.

Bob certainly delighted me. He knows how to make me feel cherished. As I thought about Bob and Terrie delighting their customer, I realized how Biblical that is.

It is part of the Golden rule. The Golden Rule encourages us to treat others as we want to be treated.

It is part of loving our neighbors as ourselves. The Bible tells us to do that in 10 different places.

Galations 5:14
The entire law is summed up in a single command: "Love your neighbor as yourself."
(from New International Version)

The word delight is mentioned 69 times in the Bible. God delights in us and he wants us to delight in mankind.

Psalms 149:4
For the LORD takes delight in his people
(from New International Version)

There is even a scripture about being a craftsman by his side and being filled with delight. When we do our every day jobs, we are craftsman working by His side. How can anyone help but grin when they are delighted.

Proverbs 8:30-31
Then I was the craftsman at his side.
I was filled with delight day after day,
Rejoicing always in his presence,
Rejoicing in his whole world
And delighting in mankind.
(from New International Version)

Do you know who your customer is today? It is whoever receives the benefits of your day of labor.

Are they delighted? Do you delight in God’s world and in mankind? If not, ask God to direct you in the path of His commands. God always gives his customers “The Grin.”

Psalms 119:35
Direct me in the path of your commands, for there I find delight.
(from New International Version)



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Cheryle M. Touchton is the Director of Pocket Full of Change Ministries. For more information or to schedule a speaker for an event, go to www.pocketfullofchange.org or call Cheryle Touchton at 904-614-3585.

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